Reduced fat ice cream coated with assorted quiescently frozen confections. Artificially flavored vanilla, grape, orange, lime, cherry. Contains 60% less fat than the average of the top 3 national brands of ice cream. At Blue Bell, we love to make and eat ice cream. So we're picky about what goes into it. That's why we pick only the freshest and finest ingredients money can buy. Then we mix in a little love. The end result is something special. In fact, a lot of folks think our homemade tasting ice creams, frozen yogurts and snacks are the best in the country. We do too, thats why we eat all we can and sell the rest. Fat reduced from 2.7 g to 1 g per serving.